Patagonia and Soil Heroes Foundation

Patagonia and Soil Heroes Foundation partner to help farmers bring nature onto our fields and growing our food through the 1% for the planet program.

In short

Soil Heroes Family lead
Soil Heroes Foundation
Focus area(s)
Knowledge developmentBest Practices
Phase of project
Inspiration Farm
Phase of RegenAg
RegenAg practices
biofertilizers, lane-farming, biodiversity lanes



Patagonia believes that regenerative organic agriculture can play a major role in halting climate change.

Alongside being a successful and global outdoor gear company, in their own words, Patagonia uses its "voice, business and community to do something about our climate crisis". Yvon Chouinard, the founder of Patagonia, considers regenerative organic agriculture "the number one thing humans can do to combat climate change".Patagonia takes a highly valuable and visible role in driving the transition to regenerative organic agriculture. 

The Soil Heroes Foundation catalyzes the transition to regenerative agriculture through the development of open-source knowledge, best practices, and a supportive community for farmers willing to transit. In 2019, Patagonia partnered with the Soil Heroes Foundation through their 1% for the planet program to generate best practices on preparing and using natural biofertilizers, which enhance both crop and soil resilience to diseases and plagues, removing the need for artificial inputs, and increasing levels of biodiversity.

Quote 1

"Biofertilizers enable farmers to reduce their artificial inputs"

We test large-scale production and application of biofertilizers

Biofertilizers, which are prepared from local natural materials, are a promising tool for farmers, as they provide a renewable, ecofriendly, and local source of plant nutrients. Most importantly, they enable farmers to reduce the artificial inputs on their farmlands. Biological fertilizers are considered as key elements in maintaining soil fertility and the crop productivity level.

The key challenges we address in the experiments on our inspiration farm are the production and application in a commercially viable manner on a large-scale farm. We are testing multiple recipes and their impact on soil, crop and product level. The results of the experiments will be shared in our newsletter (register here), in our annual report and on our Foundation page. 

Quote 2

"Biodiversity enhances soil and crop resilience"

Biodiversity is making both plant and crop resilient to diseases and plagues

Biodiversity is the shortened form of two words "biological" and "diversity". It refers to all the variety of life that can be found on earth (plants, fungi, animals and micro-organisms), as well as to the communities that they form and the habitats in which they live. Biodiversity, in turn, also contributes to the resilience of crops and soil to diseases and plagues. For instance, through biodiversity lanes (such as flower edges alongside crops) and lane farming, a farm can host hoverflies and lacewings, which in turn, are the natural enemies of lice. In our experiments we test different ways to integrate biodiversity lanes and lane farming into farm management, and research the relationship between biodiversity lanes, insects and resilience to plagues and diseases. We are working on guidelines for which varieties are most impactful in biodiversity lanes, including factors such as flowering period, availability of nectar and the relationship with insect populations.

Catalyzing the transition to regenerative agriculture through knowledge development

The Soil Heroes Foundation started the inspiration farm (to run experiments on knowledge and best practices for farmers to apply regenerative agriculture on a commercial, large-scale). If you are interested in developing projects with our Foundation, contact and register for our newsletter. We strongly believe that collaboration is one of the most important keys to success if we want farmers to transition to regenerative organic agriculture on a global scale.